{"id":5831,"date":"2025-05-29T04:38:10","date_gmt":"2025-05-29T09:38:10","guid":{"rendered":"https:\/\/specialmansolution.com\/en-us\/uncategorized\/getting-started-with-microsoft-clarity-your-first-steps-to-smarter-website-analytics\/"},"modified":"2025-05-29T07:44:30","modified_gmt":"2025-05-29T12:44:30","slug":"getting-started-with-microsoft-clarity-your-first-steps-to-smarter-website-analytics","status":"publish","type":"post","link":"https:\/\/specialmansolution.com\/en-us\/innovators-guide\/getting-started-with-microsoft-clarity-your-first-steps-to-smarter-website-analytics\/","title":{"rendered":"Getting Started with Microsoft Clarity: Your First Steps to Smarter Website Analytics"},"content":{"rendered":"\n<p>Understanding your users is the first step towards building a better website. Microsoft Clarity offers a free and powerful way to gain those insights with session recordings, heatmaps, and user behaviour tracking. In this post, we&#8217;ll guide you through setting up your Microsoft Clarity account and show you how to add team members to collaborate effectively.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">What is Microsoft Clarity?<\/h2>\n\n\n\n<p>Microsoft Clarity is a free analytics tool that helps you understand how users are engaging with your website. It offers features like:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Session recordings<\/strong>: Watch how users navigate your site.<\/li>\n\n\n\n<li><strong>Heatmaps<\/strong>: See where users click, scroll, and linger.<\/li>\n\n\n\n<li><strong>User insights<\/strong>: Identify potential user experience issues and optimise accordingly.<\/li>\n<\/ul>\n\n\n\n<p>Let\u2019s dive into getting started.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Step 1: Creating Your Microsoft Clarity Account<\/h2>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Visit the Microsoft Clarity website<\/strong> <a class=\"\" href=\"https:\/\/clarity.microsoft.com\">https:\/\/clarity.microsoft.com<\/a><img fetchpriority=\"high\" decoding=\"async\" width=\"420\" height=\"175\" src=\"https:\/\/lh7-rt.googleusercontent.com\/docsz\/AD_4nXfehCWSRvvsfWiT7CF0UbO1sDhzbmXbDyRpk3VrL_noQI1IIZBAqCz04wtxLyyIYns3N2Kls5Tor_yEu8pKIDWP25Z1vrk3ZVoGrTxkHoF2GF-5869jYfS4Gmyvtvjfljsnzg0yWA?key=OFlvglPp2ezTlvPWcEij7sbF\"><\/li>\n\n\n\n<li><strong>Create an Account<\/strong><br>On the homepage, click <strong>\u201cGet started\u201d<\/strong> or <strong>\u201cSign up\u201d<\/strong> to begin creating your account. You can use a Microsoft, Google, or Facebook account to log in\u2014no new credentials needed. <img decoding=\"async\" width=\"391\" height=\"236\" src=\"https:\/\/lh7-rt.googleusercontent.com\/docsz\/AD_4nXfgff3ijM_flcl8MnbkywXujiurBAqAJ0JjpP95S6__R5TTdcCp-LZWBTUgx5KSizHI3mkM_pX5ky1IuC5Zy7iwExhij27P8DyqKFMaAClsRPR2NV9F7c1WJUlwz2Z50HyC8rJm?key=OFlvglPp2ezTlvPWcEij7sbF\"><\/li>\n\n\n\n<li><strong>Set up your first project<\/strong><br>After logging in:\n<ul class=\"wp-block-list\">\n<li>Click <strong>\u201cAdd a new project\u201d<\/strong><\/li>\n\n\n\n<li>Enter a <strong>project name<\/strong> (e.g. \u201cMain Website\u201d)<\/li>\n\n\n\n<li>Add your <strong>website URL<\/strong>. <strong>Accept the terms<\/strong> and click <strong>\u201cAdd New Project\u201d<\/strong><\/li>\n\n\n\n<li><img decoding=\"async\" width=\"396\" height=\"191\" src=\"https:\/\/lh7-rt.googleusercontent.com\/docsz\/AD_4nXfVS1jO5neHwQOOlo3nd4DcyBWVn0m1mayAIbVw0K-4PcPJnFhWSTORGc217zuP-_tvpOqg8sl9-xBH73VdJ8f6xmFjoTL0pTvQjOMfmXweZCR4YF5mZbCOk94KxU10T00sMXs?key=OFlvglPp2ezTlvPWcEij7sbF\"> <img loading=\"lazy\" decoding=\"async\" width=\"405\" height=\"207\" src=\"https:\/\/lh7-rt.googleusercontent.com\/docsz\/AD_4nXd2jZaAP2GtpYzT93ep6C7dX6dHjoMyp8zN6hA4tBvtRzNQUBxWzfboL_Oi2yRUOzcgy1FnfVcoWt3z2Q2gFmL6wbFO12FM_7o1YHyE-nSwm_Jc34AnEaV1kMUWirCSCFziyAKaDQ?key=OFlvglPp2ezTlvPWcEij7sbF\"><\/li>\n<\/ul>\n<\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\">Step 2: Add the Tracking Code<\/h2>\n\n\n\n<p>Once your project is created, Clarity provides a snippet of JavaScript code:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Copy the code<\/strong> from your dashboard<\/li>\n\n\n\n<li><strong>Paste it into the <code>&lt;head&gt;<\/code> section<\/strong> of your website\u2019s HTML<br>If you&#8217;re using a CMS like WordPress or a tag manager like GTM, Clarity provides specific instructions.<\/li>\n<\/ol>\n\n\n\n<p>This code allows Clarity to collect data from your site visits. <\/p>\n\n\n\n<p>Your website developer can complete this step once access has been granted.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Step 3: Add Team Members to Your Project<\/h2>\n\n\n\n<p>If you\u2019re working with a team, Clarity makes it easy to share access:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Navigate to the <strong>project dashboard<\/strong><\/li>\n\n\n\n<li>Click the <strong>Settings icon (gear)<\/strong> on the sidebar<\/li>\n\n\n\n<li>Go to the <strong>\u201cUsers\u201d tab<\/strong><\/li>\n\n\n\n<li>Click <strong>\u201cInvite User\u201d<\/strong><\/li>\n\n\n\n<li>Enter their <strong>email address<\/strong>, select a role:\n<ul class=\"wp-block-list\">\n<li><strong>Viewer<\/strong>: View-only access<\/li>\n\n\n\n<li><strong>Admin<\/strong>: Full access including user management<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Click <strong>\u201cSend Invitation\u201d<\/strong><\/li>\n<\/ol>\n\n\n\n<p>Your teammate will receive an email invite to join the project.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Wrapping Up<\/h2>\n\n\n\n<p>Setting up Microsoft Clarity is quick and easy, but the insights it delivers can be game-changing. Whether you&#8217;re troubleshooting drop-offs or refining your UX, Clarity helps you make data-informed decisions without guesswork. With your account set up and your team onboard, you\u2019re ready to turn user behaviour into action.<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Understanding your users is the first step towards building a better website. Microsoft Clarity offers a free and powerful way to gain those insights with session recordings, heatmaps, and user behaviour tracking. In this post, we&#8217;ll guide you through setting up your Microsoft Clarity account and show you how to add team members to collaborate [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":5824,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[21,16],"tags":[],"class_list":["post-5831","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry-insight","category-innovators-guide"],"aioseo_notices":[],"jetpack_featured_media_url":"https:\/\/specialmansolution.com\/en-us\/wp-content\/uploads\/sites\/3\/2025\/05\/20.png","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/specialmansolution.com\/en-us\/wp-json\/wp\/v2\/posts\/5831"}],"collection":[{"href":"https:\/\/specialmansolution.com\/en-us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/specialmansolution.com\/en-us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/specialmansolution.com\/en-us\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/specialmansolution.com\/en-us\/wp-json\/wp\/v2\/comments?post=5831"}],"version-history":[{"count":0,"href":"https:\/\/specialmansolution.com\/en-us\/wp-json\/wp\/v2\/posts\/5831\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/specialmansolution.com\/en-us\/wp-json\/wp\/v2\/media\/5824"}],"wp:attachment":[{"href":"https:\/\/specialmansolution.com\/en-us\/wp-json\/wp\/v2\/media?parent=5831"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/specialmansolution.com\/en-us\/wp-json\/wp\/v2\/categories?post=5831"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/specialmansolution.com\/en-us\/wp-json\/wp\/v2\/tags?post=5831"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}